>>152163
They really can't. Unless he's willing to get in the ring for a match, his presence is going to do more harm than good. This was such a fuck up. Cena vs. Cody could have actually had a build had the Rock not been involved. As soon as Jey won the Rumble, I got the impression they were buying time to see if they could get the Rock to join the match.
>>152164
I totally get why they were bending over backwards to appease him; he was over as fuck after all. But if you're on the fucking board of a company and you're going to sabotage its most important even of the year, there's no sense in doing business with you. He used wrestling as a pick-me-up because his acting career was in the ditch, and then fucked even that up by still prioritizing acting over wrestling.